Digital Ettiquette – onetime logo

Death by PowerPoint – we’ve all experienced it. This is a simple plea – only have your company or organisation logo appear once in the slide deck. 

If you’ve introduced yourself clearly then the audience is not going to need a reminder 5 minutes in on slide 70. 

The chances are your presentation is going to be for the delivery of information, or telling a story – not direct marketing or branding. 

Corporate templates may seem like a good idea, but try saying the name of your company each time you advance to the next slide, and you’ll quickly see how silly they are. I’ve seen templates that swallow up a third of the slide – that just leaves your remaining message cramped.  

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